Creative consultancy &

Business Development

A woman with short brown hair and light skin sitting at a white table with a laptop, a telescope, and papers in a room with artwork and plants in the background.
A woman with short brown hair and light skin sitting at a white table with a laptop, a telescope, and papers in a room with artwork and plants in the background.

Hi, I’m Ella

- a creative strategist, photographer and writer based in Stockholm.

Rooted in a passion for photography and writing, and driven by developing brands and businesses, I work as a partner to artists, creators and soulful entrepreneurs. My work blends strategy and organisational growth with written and visual storytelling.

Over the past 9 years, I’ve worked with leadership and business development in large corporations, while also freelancing with my camera and studying creative writing. Today, I bring these worlds together as a partnering consultant to entrepreneurs and creators who want to grow their business and personal or professional brands.

Learn more
Learn more

  • Running a creative business shouldn’t be chaotic or confusing.

    I help creators, artists, and soulful entrepreneurs with structure & strategic development, so your business works with you, not against you.

    Organisational planning, process development and quality management is not solely for large corporations. This is for anyone who is building a sustainable busniess.

  • I love capturing people doing what they love, such as entrepreneurs at work, artists in their creative process and practitioners holding space for others.

    As a creator myself, I’m drawn to moments where focus, presence, and passion naturally unfold. I enjoy quietly stepping into those spaces to document what’s already there.

    My work revolves around portraits, behind-the-scenes, product shoots, events, and retreats.

  • Most businesses don’t need to be louder. They need to create their story.

    I work with words the same way I work with images - with attention to what’s already there.

    Together, we look at what you do, and shape it into narrative and language that feels honest and true to the audience you want to reach.

  • Visuals are often the first thing we connect with. Before we read, we feel.

    I design book covers, posters and other visual material.

Past Photo Projects

A woman with a voluminous red-brown afro hairstyle, wearing a patterned dark blue blouse with red and green floral designs, and gold hoop earrings, outdoors with a dark background.
Black and white photo of a woman with long curly hair wearing a tiara and a jacket with studs, and a man with glasses and a shaved head in a shiny jacket, in a richly decorated room with arched windows and a chandelier.

Events & Venues

People & Portraits

Yoga mat, water bottle, and book on a wooden floor with a tropical forest view outside.

Yoga & Retreats

A cozy room with a large front window, decorated with pink lilies in a tall blue vase, a pink candle, a decorative object, and books. Part of a wooden table and transparent chair are visible, with sunlight illuminating the space.

Products & Branding

A person standing on a rocky outcrop by the ocean with a lush island and palm trees in the background.

Other pretty things

Reach out

I’m always open for new projects - Leave your details and I will be in touch shortly.

Previous clients & partners

Logo with a tree in the center and the words 'Little Peace Yoga' surrounding it.
Logo with a tree in the center and the words 'Little Peace Yoga' surrounding it.
Brown background with the word 'WAY' in large, beige letters
Brown background with the word 'WAY' in large, beige letters
Logo with the text 'NOJDH' in white letters on a dark background.
Cover of a book titled 'just a little bite.' by Nazare, published in 2020, with a dark green background and light yellow text.
Cover of a book titled 'just a little bite.' by Nazare, published in 2020, with a dark green background and light yellow text.
Black background with white text displaying 'Monie Monie Collection' in a stylish font.
Text reading 'Life Portraits Minnnen för livet.'